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Innerwear
Only Innerwear keeps the external sexual organs clean and dry every day of the month, helping to prevent occurrence of rashes and external infections or boils that may be caused by constant heat and dampness of underwear or panty liners.
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How Will Women Buy Innerwear?
The manner of purchase of Innerwear in the U.S. will be novel in the field of feminine protection. Though the system could be available in traditional feminine hygiene outlets (groceries, drugstores, big box department stores), a woman never would have to buy feminine protection in a drugstore again:
It can be sold in the ladies underwear department of department stores such as Macy's, Bloomingdale's, Sears and BonTon, Walmart, Target, Kmart.
It can be sold in national chain and local "health food" stores and catalogs.
It can be sold in manufacturer specialty stores operated by companies such as Playtex Apparel Inc., including Leggs, Hanes and Bali.
It can be available mailorder through catalogs such as Seventh Generation/Gaiam, Healthy Home, Self Care, Sharper Image Spa Collection and many others.
It can be available through Victoria's Secret stores and Victoria's catalog.
Innerwear can be available on the web or by direct telephone order, for both starter systems and replacement sets, and other related products yet to be developed.
Innerwear can be offered through women's magazine advertising and through the myriad of internet marketing strategies.
Innerwear can be aggressively marketed by infomercial via QVC and Sky Shop, etc..
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Cloth Bespeaks Elegance
